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Top Sports Betting Software Development Companies

The global sports betting market is projected to reach $182.12 billion by 2030, growing at a 10.3% CAGR (2023–2030). Source: Grand View Research

Sports betting software development developers and agencies are transforming the gaming industry by delivering platforms that combine real-time odds, analytics, and user-friendly interfaces. These solutions ensure security, compliance, and seamless betting experiences across devices. With the rise of digitalization, mobile adoption, and legalization of online betting in multiple regions, demand for innovative software is surging. Developers integrate advanced features like AI-driven odds, live streaming, payment gateways, and responsible gaming measures. Businesses in the gaming sector rely on these agencies to scale operations, meet regulatory standards, and provide engaging platforms for users in a competitive, fast-growing global market.

List of the Best Sports Betting Software Development Agencies | Top Sports Betting Software Development Companies in the World

Secuodsoft is a technology company dedicated to providing secure, scalable, and innovative solutions that help businesses streamline operations and achieve digital transformation. Our range of services includes custom software development, AI & machine learning, cybersecurity, cloud integration, and IT consulting, tailored to meet the unique needs of enterprises across industries. In addition to services, Secuodsoft offers powerful products such as… Read More
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    Employees: 101 to 250
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    Min. Project amount: $5,000+
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    Country: Bhubaneswar, India
Acquaint Softtech is a leading web and software development company specializing in custom web and mobile application development. With 15+ years of experience, we have grown into a trusted technology partner with a team of 70+ skilled Laravel developers. As an Official Laravel Partner, we bring deep expertise in Laravel-based solutions, delivering scalable, secure, and high-performance applications. Our core services… Read More
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    Employees: 101 to 250
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    Min. Project amount: $5,000+
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    Country: Highland, California
Quickway Infosystems, a leading software development and software outsourcing company dedicated to turning your ideas into innovative solutions. With our expert team of developers, designers, and project managers, we deliver top-notch software products tailored to your unique business needs. Read More
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    Employees: 11 to 50
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    Min. Project amount: $1,000+
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    Country: Noida, India

CISIN

5 (2)
CIS: Your Trusted Technology Services Partner CIS has emerged as a global leader in technology services, delivering high-impact digital solutions to businesses of all sizes. From startups to Fortune 500 companies, organizations partner with CIS to solve complex challenges in software development, team scalability, and digital transformation. What sets us apart? Our exclusive team of top-tier software developers, designers, marketing… Read More
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    Employees: 1,000 to 9,999
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    Min. Project amount: $5,000+
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    Country: Delaware, USA
AITC International Pvt. Ltd. is a prominent IT and software development company headquartered in Bhaktapur, Nepal. Established in 2021, the company has quickly positioned itself as a leading provider of digital solutions, catering to businesses both locally and globally. With a team of over 40 professionals, AITC International specializes in delivering innovative and scalable technology services tailored to meet the… Read More
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    Employees: 51 to 100
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    Min. Project amount: $1,000+
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    Country: Madhyapur Thimi, Nepal

TechnBrains

4.9 (2)
TechnBrains is a globally recognized digital transformation and custom software development company based in Dallas, Texas, with a proven track record of delivering innovative mobile apps, AI-powered software, and full-stack web solutions for clients across the world. Leveraging a team of experienced engineers, designers, and strategists, TechnBrains specializes in mobile app development (iOS & Android), enterprise software, web development, UI/UX… Read More
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    Employees: 251 to 500
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    Min. Project amount: $25,000+
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    Country: Grapevine, TX

Idea2App

4.8 (1)
Idea2App is a premier AI, mobile, and software development company with over 21 years of experience in the market. We specialize in transforming visionary concepts into high-quality mobile and web applications, making app development accessible to everyone. By using cutting-edge technologies and streamlined development processes, we deliver fully functional apps quickly, affordably, and with unmatched flexibility. Whether you’re crafting an… Read More
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    Employees: 501 to 1000
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    Min. Project amount: $1,000+
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    Country: Indore, India
Everincodeh is a forward-thinking software development and digital engineering firm dedicated to delivering tailored, high-impact solutions that drive business success. With a strong presence in both India and the United States, Everincodeh specializes in transforming legacy systems, developing cutting-edge applications, and implementing scalable digital platforms across various industries, including healthcare, finance, education, and e-commerce. Our Vision To be a catalyst… Read More
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    Employees: 11 to 50
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    Min. Project amount: $1,000+
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    Country: Indore, India
Aegis Softtech is a leading software development company established in 2003, delivering high-quality and scalable IT solutions to businesses across the globe. With expertise in web and mobile app development, AI/ML integration, enterprise software, data engineering, and cloud solutions, we help clients innovate and grow in the digital era. Our dedicated team of developers and technology experts is committed to… Read More
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    Employees: 50 to 100
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    Min. Project amount: Undisclosed
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    Country: Rajkot, India
Netclubbed is a dynamic software development agency dedicated to crafting exceptional digital experiences. We understand that every business has unique challenges and opportunities, which is why we specialize in bespoke custom software development tailored precisely to your individual needs and objectives. Our talented team of designers and developers creates engaging web design and development solutions that not only look stunning… Read More
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    Employees: 0 to 10
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    Min. Project amount: $1,000+
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    Country: Noida, India

** Buyer's Guide **

1.What services do sports betting software development developers/agencies provide?

Types of Sports Betting Software Development Services

Sports betting software development companies and agencies provide a wide range of services to help businesses launch and manage their betting platforms. These services can be broadly categorized into two main models: Turnkey/White Label solutions and Custom/Bespoke development.

1. Turnkey/White Label Solutions

White label solutions are pre-built, ready-to-launch platforms that can be licensed and branded by a client. This is a popular option for startups and businesses that want to enter the market quickly and cost-effectively.

  • Key Services:

    • Rapid Market Entry: These platforms are ready-to-use, significantly reducing the time it takes to go live.

    • Cost-Effective: By using a pre-existing platform, businesses can avoid the high costs of building a system from scratch.

    • Managed Services: The provider typically handles the technical complexities, including platform maintenance, security, and updates.

    • Customization: While the core platform is set, clients can customize the user interface (UI), user experience (UX), branding, and design to match their company’s identity.

    • Licensing & Compliance: The white label provider often holds the necessary gambling licenses, which allows the client to operate legally in various jurisdictions.

2. Custom/Bespoke Development

Custom development involves building a unique sports betting platform from the ground up to meet a client’s specific business goals and requirements. This model offers greater control and flexibility.

  • Key Services:

    • End-to-End Development: From initial concept and market research to design, development, and post-launch support, the agency manages the entire process.

    • Unique Features: The client can integrate unique features, advanced AI-driven tools, and specialized functionalities to differentiate their platform from competitors.

    • Scalable Architecture: Custom solutions are designed to handle high traffic and can be scaled up as the business grows.

    • Full Ownership: The client retains full ownership of the source code and intellectual property.

Core Development & Integration Services

Beyond the main development models, agencies provide a suite of specialized services essential for building a functional and competitive sports betting platform.

  • Frontend & Backend Development:

    • Frontend: Creating an intuitive, user-friendly, and engaging interface for both web and mobile applications (iOS and Android).

    • Backend: Building a robust and secure server infrastructure to handle real-time data, user accounts, and transactions.

  • Odds Feed and Data Integration:

    • Integrating with third-party data providers (e.g., Sportradar, Kambi, LSports) to get real-time odds, live scores, and sports statistics. This is crucial for pre-match and in-play betting.

  • Payment Gateway Integration:

    • Setting up secure and reliable payment systems to handle deposits and withdrawals. This includes support for various currencies, as well as fiat and cryptocurrency options.

  • Risk Management System:

    • Implementing tools to monitor betting activity, manage exposure, and detect fraudulent behavior to protect the business’s profitability.

  • Player Account Management (PAM):

    • Developing systems for user registration, verification (KYC/AML compliance), account management, and providing features like betting history and transaction logs.

  • UI/UX Design:

    • Crafting a compelling and seamless user experience that is easy to navigate and encourages user engagement.

  • Quality Assurance & Testing:

    • Rigorous testing to ensure the platform is bug-free, secure, and performs optimally across different devices and browsers. This includes testing for cross-platform compatibility and geolocation accuracy.

Post-Launch & Support Services

A good development partner provides ongoing services to ensure the platform remains competitive and operational after its launch.

  • Maintenance & Support:

    • Providing continuous technical support, bug fixes, security updates, and regular maintenance to ensure the platform runs smoothly.

  • Updates & Upgrades:

    • Adding new features, integrating emerging technologies (like AI or blockchain), and updating the platform to meet changing market trends and user demands.

  • Consulting & Advisory Services:

    • Offering expert guidance on market trends, technology selection, and business strategy to help clients make informed decisions and achieve long-term success.

2.How much does it cost to hire sports betting software developers or agencies?

Costs vary between $25,000–$150,000+, depending on features, platform complexity, integrations, and regulatory requirements. Custom solutions and advanced functionality significantly influence pricing.

Based on recent industry data, the cost to hire sports betting software developers or agencies can range from as low as $20,000 for a basic MVP (Minimum Viable Product) to over $300,000 for an advanced, custom-built platform. The initial cost range you provided of $25,000–$150,000 is a very accurate starting point for most projects.

The total price is heavily influenced by the following key factors:

1. Development Model

  • White-Label/Turnkey Solution: This is the fastest and most affordable option. You license a pre-built platform and customize the branding. Costs typically range from $15,000 to $50,000, offering a quick entry into the market.

  • Custom/Bespoke Development: This involves building a unique platform from scratch, giving you full control over features, design, and architecture. This is a significantly higher investment, typically starting from $60,000 and can easily exceed $300,000.

2. Features and Complexity

The number of features and the complexity of their implementation are the main cost drivers.

  • Basic Features: Includes core functionalities like user registration, a simple bet placement system, and a single payment gateway.

  • Advanced Features: These add significant cost and complexity. Examples include live in-play betting, AI-driven analytics, live streaming integration, multi-language support, loyalty programs, and social sharing features.

3. Third-Party Integrations

Most sports betting platforms rely on third-party APIs for essential functions. The cost for these integrations varies and can be recurring.

  • Live Odds Feeds: APIs from data providers like Sportradar or Betradar are crucial but come with subscription fees.

  • Payment Gateways: Integrating multiple, secure payment options (credit cards, e-wallets, crypto) adds to the development and licensing costs.

  • KYC/AML Verification: Tools for user identity verification and fraud prevention are essential for compliance and add to the overall cost.

4. Platform and Technology

  • Native App Development: Building separate apps for iOS and Android using their native languages is more expensive but offers superior performance.

  • Cross-Platform Development: Using frameworks like Flutter or React Native allows you to build a single app for both platforms with a single codebase, which can reduce development costs by up to 30%.

  • Backend & Hosting: The complexity of the server infrastructure needed to handle real-time data, high traffic, and transactions significantly impacts the budget.

5. Location of the Development Team

Geographical location is a major factor in pricing.

  • Western Europe & North America: Rates are typically the highest, often ranging from $100–$250+ per hour.

  • Eastern Europe: Offers a balance of quality and cost, with hourly rates typically between $40–$80.

  • Asia (e.g., India): Provides the most cost-effective solutions, with rates often between $20–$50 per hour.

3.Which industries benefit most from sports betting software solutions?

Industries that benefit include online gaming, casinos, sports entertainment, fantasy sports, and lottery operators seeking advanced, scalable, and compliant betting platforms.

The industries that benefit most from sports betting software solutions are those at the intersection of technology, sports, and entertainment. This software provides the core technology to launch, manage, and scale betting operations.

 

The industries that benefit most are:

1. Online Gaming & Casinos

This is the most direct and largest beneficiary. Traditional and online casino operators use sports betting software to diversify their offerings beyond casino games like slots and poker. Integrating a sportsbook allows them to:

 

  • Attract a New Audience: Engage sports fans who may not be interested in traditional casino games.

  • Boost User Engagement: Keep players on their platform for longer periods by offering a wide variety of betting markets and live, in-play options.

  • Cross-Sell Products: Easily cross-promote their casino and poker products to a broader sports betting audience.

2. Sports Entertainment & Media

Sports leagues, federations, media companies, and broadcasters are increasingly leveraging sports betting technology to enhance fan engagement and create new revenue streams. They benefit by:

  • Monetizing Fan Data: Using betting data to gain insights into fan behavior and preferences.

  • Driving Viewer Interaction: Integrating live odds, statistics, and micro-betting options into live broadcasts to make watching more interactive.

  • Creating New Content: Producing betting-focused shows and content that appeal to a growing audience of bettors.

3. Fantasy Sports

The lines between fantasy sports and traditional sports betting have blurred. Fantasy sports operators use betting-style software to offer a more dynamic product.

  • Simplified Betting: Integrating features like prop bets and over/unders on player performances.

  • Daily Contests: Using a model similar to sports betting to create daily and weekly fantasy contests that offer instant payouts.

4. Lottery Operators

State-run and private lottery organizations are modernizing their services by adding sports betting. This allows them to:

  • Diversify Revenue: Tap into the highly profitable sports betting market to supplement traditional lottery sales.

  • Attract a Younger Demographic: Appeal to a younger, more tech-savvy audience that is more likely to engage with digital betting.

  • Expand Their Digital Presence: Use the sports betting platform as a hub for their other online gaming products.

5. Financial and Technology Services

Financial institutions and tech companies also benefit, albeit in a more behind-the-scenes role. They provide the core infrastructure needed for the betting industry.

  • Payment Gateways: Developing secure and scalable systems to handle large volumes of real-time transactions.

  • Data and Analytics: Offering services that provide live odds, statistical data feeds, and risk management tools essential for a sports betting operation.

  • Market Surveillance: Providing advanced systems to monitor betting activity and detect fraudulent behavior, ensuring the integrity of the market.

4.Why hire professional sports betting software development developers or agencies?

Professional developers ensure security, regulatory compliance, scalability, risk management, and tailored solutions, helping businesses stay competitive in the rapidly evolving sports betting market.

Hiring professional sports betting software developers or agencies is crucial for businesses aiming to launch a successful and sustainable betting platform. While the initial investment may be higher, the benefits in terms of expertise, reliability, and long-term viability far outweigh the costs.

Here are the primary reasons to hire a professional team:

1. Ensuring Robust Security

Professional agencies prioritize security to protect both the business and its users. They implement multi-layered security protocols to prevent cyber threats, fraud, and data breaches.

  • Data Encryption: Securing all user data, including personal information and financial details, with advanced encryption.

  • Fraud Detection Systems: Integrating tools to monitor betting patterns and detect suspicious activity, such as bonus abuse or collusion.

  • Secure Payment Gateways: Implementing trusted and secure payment processing systems to handle deposits and withdrawals.

2. Navigating Regulatory Compliance

The sports betting industry is heavily regulated, with laws varying significantly by country and state. A professional agency has the expertise to ensure your platform is fully compliant.

  • Licensing and Legal Requirements: Building the platform to meet the specific legal and technical requirements of various gaming commissions.

  • KYC/AML Protocols: Integrating Know Your Customer (KYC) and Anti-Money Laundering (AML) checks to verify user identity and prevent illicit financial activities.

  • Responsible Gaming Features: Incorporating tools for self-exclusion, deposit limits, and other responsible gaming measures mandated by law.

3. Scalability and High Performance

Sports betting platforms must be able to handle immense traffic spikes during major sporting events without crashing.

  • Scalable Architecture: Professionals build platforms on a microservices-based architecture that can easily scale up to handle millions of simultaneous users and high transaction volumes.

  • High Uptime: They ensure the platform remains stable and available 24/7, providing a reliable experience for users, which is critical for live betting.

4. Expertise in Risk Management

Managing risk is essential for a sportsbook’s profitability. A professional agency integrates tools that help monitor and control the financial exposure of the business.

  • Real-Time Monitoring: Implementing systems to track betting activity and adjust odds in real time.

  • Betting Limits: Setting controls on maximum bet amounts for specific events or users to prevent significant financial losses.

  • Reporting and Analytics: Providing a dashboard with key performance indicators to help operators make data-driven decisions.

5. Faster Time-to-Market

Professional agencies have established workflows, pre-built modules, and a team of specialists ready to start immediately. This significantly reduces the development cycle and allows you to launch your platform and start generating revenue much faster than building a team from scratch.

6. Access to Specialized Expertise

Agencies bring a team of experts, including UI/UX designers, backend developers, QA testers, and project managers, who specialize in the sports betting niche. They understand the industry’s intricacies, from integrating live odds feeds to creating an intuitive user experience.

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