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Top PR Agencies for Startups
Finding the right PR agency is crucial for startups looking to build brand awareness, attract investors, and establish credibility in competitive markets. The best PR agencies for startups specialize in media outreach, thought leadership, and reputation management to help emerging businesses gain visibility. Our expertly curated list features the top PR firms based on client reviews, industry expertise, and proven success. Whether you need help with press coverage, digital PR, or crisis communication, these agencies can craft tailored strategies to boost your startup’s growth. Explore our list to find the perfect PR partner that aligns with your business goals.
List of the BestStartup PR Firms | Top PR Agencies for Startups in the World
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Employees: 2 to 10 -
Min. Project amount: $25000 -
Country: USA
Decurtis
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By focusing on these three pillars, DeCurtis can assist clients in increasing safety and security, driving new revenue streams and enhancing the overall guest experience. The DeCurtis Experience Platform™ powers all of our solutions and turns any indoor space into a location-aware environment aimed at increasing health and safety while efficiently transforming the guest experience. HEALTH, SAFETY & SECURITY DeCurtis… Read More
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Employees: 51 to 200
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Min. Project amount: $25000
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Country: USA
ATI Graphics
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The most important thing one needs to know about ATI Creative Consulting (formerly ATI Graphics, Inc.) and CEO, Larry Bloom, is that our success is deeply rooted in the successes we have made for our clients. While web searches and traditional advertising direct business to our virtual doors, it is a steady stream of word-of-mouth referrals that make up the… Read More
“ATI Graphics, Inc. has been so terrific to work with that I have been non-stop recommending them at every opportunity. Not only are they creative and expert at what they do, but they deliver a great product on time—or early. ATI Graphics, Inc. is very respectful of our company’s budget—and always directs us toward the most cost-effective and efficient way of doing things. I can not more highly recommend ATI Graphics, Inc.”
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Employees: 2 to 10
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Min. Project amount: $25000
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Country: U.S.A
Stephen B. Starr Design
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Stephen Starr started Stephen B. Starr Design, Inc. in January 1991 after thirteen years of employment with design groups in Chicago. Stephen developed clients in the areas of healthcare, professional associations, banking, closely-held businesses, and nonprofit organizations. In 1995, Stephen became enamored with the opportunities to communicate via the internet and has since been an enthusiastic advocate of digital media… Read More
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Employees: 0 to 1
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Min. Project amount: $25000
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Country: U.S.A
Lullabot
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Lullabot was founded in 2006 by Matt Westgate and Jeff Robbins with the initial goal of helping great organizations do big projects with Drupal. More than a decade later, we've accomplished that and so much more. Below is the fuller story of our history. Jeff Robbins and Matt Westgate met during the early stages of Drupal in 2005. Matt was a Drupal core developer who wrote and… Read More
As always, I am amazed by the quality and qualities of humans that constitute Lullabot.
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Employees: 51 to 200
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Min. Project amount: $25000
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Country: U.S.A
Full Cortex
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Founded in May 2018, Full Cortex - is an agile growth marketing agency focused on helping companies grow. While working for numerous Boston-based B2B startups, such as award-winning and Shark Tank appeared Pavlok. We experienced the challenges of working with external teams and consultants. Additionally, we had difficulty finding a digital marketing agency that understood the specific problems that growing tech startups and B2B SaaS… Read More
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Employees: 11 to 50
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Min. Project amount: $25000
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Country: U.S.A
Full of Grace Marketing
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At Full of Grace Marketing, we're on a mission to make the world more positive, purposeful, and full of grace through the use of modern technology and digital marketing. Positive. Purposeful. Full of Grace In 2013, Sarah Douglas took a leap of faith from her corporate job and founded Full of Grace Marketing. She began by helping family members with… Read More
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Employees: 2 to 10
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Min. Project amount: $25000
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Country: U.S.A
AUStintatioUS Design
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We are the proverbial one-stop shop for all things web-related. Originally trained as hand-coders — some of us in the days of telnet (the precursor to the internet as we know it), we pride ourselves on our NON-reliance on WYSIWYG (What You See Is What You Get). If you can dream it, we can build it! Read More
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Employees: 0 to 1
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Min. Project amount: $25000
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Country: U.S.A
Test Double
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We’re teachers, mentors, and seen‑it‑all‑beforers. Starting with your existing tools and practices, we make incremental improvements as you’re ready for them so that our process changes stick. Whatever issues you’re having with your software or your teams—we’ve likely seen them before, and we know how to solve them. Test Double agents are empathetic teachers and mentors, and we can’t wait to work with your team.… Read More
Test Double delivered a performance that in one case doubled our throughput . . . Steve continues to see around corners— identifying gaps in our architecture, proposing and implementing new approaches. I couldn’t imagine this project succeeding without his technical leadership.
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Employees: 51 to 200
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Min. Project amount: $25000
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Country: USA
Senarios
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Bring your ideas, we do the rest! Senarios is committed to provide exceptional software solutions and services for businesses, start-ups and enterprises. Bring in your ideas and we will help you build an empire. We provide custom software development services that helps in catalytic growth of your product. We know how to add the ‘X Factor’ in your business. Its… Read More
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Employees: 11 to 50
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Min. Project amount: $25000
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Country: USA
1.How Do I Choose the Best PR Agency for My Startup?
Selecting the right PR agency is a crucial decision for startups looking to establish credibility, attract investors, and gain media exposure. With so many options available, it’s essential to evaluate agencies based on expertise, industry experience, and proven success. Here are some key factors to consider:
What Factors Should I Consider When Selecting a PR Agency?
Industry Experience: Does the agency have experience working with startups in your niche, whether it’s tech, healthcare, finance, or another sector?
Media Connections: Do they have established relationships with relevant journalists, bloggers, and media outlets?
Service Offerings: Do they provide a full range of PR services, including media relations, crisis management, thought leadership, and digital PR?
Customization & Strategy: Can they tailor PR campaigns to suit your specific business goals and growth stage?
Budget & Pricing: Does the agency’s pricing model align with your startup’s budget, and do they offer flexible plans for growing businesses?
Should I Work with an Agency That Specializes in Startups or a General PR Firm?
Startup-Focused Agencies: These firms understand the unique challenges startups face, such as limited budgets, fast growth, and the need for strong investor relations. They often have a track record of launching brands successfully and securing media coverage for early-stage companies.
General PR Firms: While larger PR firms may have extensive experience, they may not offer the same level of personalized attention or agility that startups require. However, they can be beneficial for startups that have already scaled and need broader media exposure.
Hybrid Approach: Some agencies specialize in startups while leveraging the resources of a full-service PR firm, providing a balance of expertise and media reach.
How Can I Evaluate Their Past Success with Similar Companies?
Case Studies & Client Testimonials: Look for detailed case studies on their website showcasing successful PR campaigns for startups.
Press Coverage Achieved: Review the types of media placements they’ve secured for previous clients—are they in well-known publications like Forbes, TechCrunch, or Business Insider?
Startup Growth Stories: Have they helped startups gain traction, secure funding, or establish thought leadership in their industry?
Client References: Ask for references from past or current startup clients to get first-hand feedback on their experience working with the agency.
By carefully evaluating these factors, you can choose the best PR agency that aligns with your startup’s goals and helps drive long-term success.
2.What Services Do PR Agencies for Startups Offer?
PR agencies for startups provide a range of services designed to help emerging businesses gain visibility, build credibility, and establish strong media relationships. These services cater specifically to the unique needs of startups, whether they are launching a new product, seeking investment, or positioning themselves as industry leaders.
Do They Provide Media Relations, Influencer Marketing, and Thought Leadership?
Media Relations: PR agencies connect startups with journalists, bloggers, and media outlets to secure press coverage in top publications such as TechCrunch, Forbes, and Business Insider. They craft compelling press releases, pitch stories, and arrange interviews to increase brand exposure.
Influencer Marketing: Many PR firms collaborate with key influencers, industry experts, and social media personalities to generate organic buzz and credibility around a startup’s product or service.
Thought Leadership: PR agencies help position startup founders as industry experts by securing opportunities for guest articles, panel discussions, and keynote speeches at major events.
Can They Assist with Funding Announcements, Product Launches, and Crisis Management?
Funding Announcements: Startups often rely on PR agencies to manage communications around funding rounds, helping them gain media attention and attract potential investors. Agencies craft strategic press releases, coordinate with financial media, and ensure positive coverage.
Product Launches: From tech startups unveiling a new app to food startups introducing a new product line, PR firms create comprehensive launch strategies, including media outreach, promotional campaigns, and launch event planning.
Crisis Management: PR agencies provide strategic crisis communication to help startups navigate reputation threats, negative press, or unexpected challenges. They develop response plans, craft public statements, and engage with media to mitigate damage.
Do They Offer Social Media PR, Content Marketing, or SEO-Driven PR Strategies?
Social Media PR: Many PR agencies offer social media management, helping startups maintain a strong online presence, engage with their audience, and generate conversations around their brand. They may manage LinkedIn, Twitter, and other relevant platforms.
Content Marketing: A strong PR strategy often includes high-quality content creation, such as blog posts, case studies, eBooks, and whitepapers, which help startups showcase their expertise and attract leads.
SEO-Driven PR: Many PR agencies integrate search engine optimization (SEO) into their strategies by securing backlinks from authoritative websites, optimizing press releases for search rankings, and ensuring startups gain organic visibility online.
By offering these tailored services, PR agencies help startups build brand awareness, attract customers, and establish themselves as credible players in their respective industries.
3.How Much Does It Cost to Hire a PR Agency for a Startup?
The cost of hiring a PR agency for a startup varies based on several factors, including the agency’s expertise, service scope, and the startup’s growth stage. Understanding different pricing structures and potential hidden costs can help startups make an informed decision.
Do Agencies Charge a Monthly Retainer, Project-Based Fees, or Performance-Based Pricing?
Monthly Retainer: Many PR agencies work on a retainer model, where startups pay a fixed monthly fee for ongoing PR services such as media outreach, content creation, and reputation management. Retainers typically range from $3,000 to $15,000 per month, depending on the agency’s expertise and the startup’s needs.
Project-Based Fees: Some agencies offer one-time PR services for specific campaigns, such as a product launch or funding announcement. These projects may cost anywhere from $5,000 to $50,000, depending on their complexity.
Performance-Based Pricing: A few agencies charge based on media placements or engagement levels. This model may involve paying per secured article, influencer mention, or PR milestone achieved. However, this is less common in PR.
What Is the Typical PR Budget for Early-Stage vs. Growth-Stage Startups?
Early-Stage Startups (Seed to Series A): PR budgets for early-stage companies are often more limited, with most spending $3,000 to $7,000 per month on PR. At this stage, startups focus on securing media coverage, brand awareness, and credibility to attract investors and customers.
Growth-Stage Startups (Series B and Beyond): As startups scale, PR budgets increase to $10,000 to $30,000 per month to support broader brand positioning, thought leadership, and crisis management. Growth-stage startups often require more comprehensive PR strategies, including event sponsorships and global media outreach.
Are There Any Hidden Costs for Press Releases, Media Placements, or Event PR?
Press Release Distribution: While some agencies include press release writing in their retainers, distribution via platforms like PR Newswire, Business Wire, or GlobeNewswire can cost between $300 to $8,000 per release, depending on word count and distribution reach.
Media Placements: While PR agencies pitch to journalists, premium media placements (like sponsored content) may require additional payments.
Event PR: If a startup participates in conferences, trade shows, or product launch events, PR support for event coordination, media coverage, and speaking opportunities may come at an extra cost.
Startups should clarify pricing details upfront with PR agencies to ensure they get the best value for their budget without unexpected expenses.
4.How Long Does It Take to See Results from a PR Campaign?
PR is a long-term investment, and results vary depending on factors like industry trends, media relationships, and the startup’s newsworthiness. While some quick wins are possible, sustained brand awareness and credibility take time to build.
When Can Startups Expect Media Coverage and Brand Awareness to Improve?
Short-Term (0-3 Months): Initial media coverage may appear within the first 4 to 8 weeks, especially if the startup has a compelling story, funding news, or a unique product launch.
Medium-Term (3-6 Months): Consistent media outreach and thought leadership efforts begin yielding regular press mentions, brand awareness, and influencer partnerships.
Long-Term (6+ Months): By this stage, startups can establish credibility in their industry, secure high-profile media features, and build strong relationships with journalists and influencers.
How Long Does It Take to Secure Press Placements or Influencer Collaborations?
Press Placements: Getting featured in small blogs and niche industry publications can take 4–6 weeks, while top-tier media (Forbes, TechCrunch, Bloomberg) may take 3–6 months of relationship-building and pitching.
Influencer Collaborations: Partnering with influencers can be faster, typically 2–4 weeks, but depends on their availability, brand fit, and content schedules.
What Factors Impact PR Success, Such as Industry, Competition, and Newsworthiness?
Industry & Newsworthiness: If a startup operates in a trending industry (AI, fintech, health tech), it may gain media traction faster than a niche or highly competitive market.
Competition: PR agencies must differentiate the startup’s messaging from competitors to stand out in media pitches.
Consistency & Strategy: Startups that regularly share compelling stories (product innovations, funding, partnerships) see better long-term PR results than those relying on one-off announcements.
For sustainable PR success, startups should view PR as an ongoing process rather than a quick-fix solution.
