RankFirms

Top PPC Companies

PPC (Pay-per-click) companies help businesses create and manage advertising campaigns on search engines and social media platforms to drive targeted traffic to their websites. PPC companies conduct keyword research to identify the most effective keywords to target in their advertising campaigns, based on factors such as search volume, competition, and relevance to the business. PPC companies optimize the business’s landing pages to improve the user experience and increase conversions, such as form submissions or purchases. PPC companies provide businesses with regular reports and insights into the performance of their advertising campaigns, including metrics such as click-through rate, cost-per-click, and conversion rate. PPC companies can help businesses increase their online visibility, attract targeted traffic to their website, and ultimately generate more leads and sales through effective advertising campaigns.

 

List of the Best PPC Companies

Innowise

5 (2)
Innowise is an international full-cycle software development company with key delivery centers in Europe and offices worldwide. Our team of over 1600 top-notch IT professionals leverages their software engineering expertise to make our customers' businesses more innovative and successful. We deliver a full spectrum of IT services: - Team Extension (Staff Augmentation, Dedicated Teams) - IT Outsourcing - Custom Software… Read More
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    Employees: 1,000 - 9,999
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    Min. Project amount: $10,000+
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    Country: Warszawa, Poland

Simform

5 (2)
Simform is a digital product engineering and IT talent solutions company with a mission to solve complex software engineering problems. Since 2010, our team of 1000+ experts has helped businesses elevate their value through our development services. Our flexible global delivery center transforms your engineering from being bottlenecks to growth drivers. We help you identify and solve critical business challenges… Read More
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    Employees: 1,000 - 9,999
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    Min. Project amount: $25,000+
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    Country: Orlando, FL, USA

Altar.io

5 (2)
Altar.io is an award-winning product and software development company committed to helping entrepreneurs and business leaders worldwide build high-quality, user-centric products. What makes them different: Formed by ex-startup founders, Altar.io has deep roots in the startup ecosystem, bringing innovative products to market with a unique understanding of entrepreneurial challenges. At their core, they design and build high-quality, user-centric software products.… Read More
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    Employees: 10-49
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    Min. Project amount: $25,000+
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    Country: Lisboa, Portugal
DQOT Solutions stands as a prominent global service provider, specializing in Software Development, Mobile App Development, and Website Development. With established operations in both the United States and the United Kingdom, we are dedicated to delivering innovative digital solutions to a diverse client base that includes startups, large enterprises, and government organizations across the globe. Read More
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    Min. Project amount: $1,000+
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    Country: Jaipur, India
Arka Softwares is an ISO 9001:2015 certified mobile app development company, specializing in creating innovative apps and digital products for startups, mid-sized industries, and large enterprises worldwide. With over 13 years of experience, our dedicated team excels in developing people-centric mobile applications for various platforms, including iOS, Android, and cross-platform solutions. Our Expertise Mobile App Development: Android, iOS, React Native,… Read More
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  • Dollar
    Employees: 50 - 249
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    Min. Project amount: $10,000+
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    Country: Jaipur, India

eTraverse

4.8 (2)
eTraverse is a global partner in digital transformation, headquartered in India (founding year 2018) and its subsidiary company, eTraverse Pty Ltd, an education technology consulting company focused on the African digital landscape, with office in South Africa (founding year 2020). The company operates globally with its partner offices in London, Netherland, Dubai, South Africa. We cater our services into Software… Read More
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    Employees: 250 - 999
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    Min. Project amount: $1,000+
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    Country: Sandton, South Africa
Novatore Solutions specializes in creating integrated web and mobile products that transform ideas into profitable business solutions. They believe the unique elements that define a human experience can also enhance an online one. With an unconventional approach and extensive experience, Novatore delivers customer-centric iOS applications that stand out. Their skilled iOS developers utilize advanced techniques to bring innovation, style, and… Read More
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    Employees: 50-249
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    Min. Project amount: 10000+
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    Country: Delaware, USA
Appventurez is a premier eCommerce web and app development company in the United States, specializing in Magento and Shopify solutions. Since its inception in 2018, Appventurez has expanded globally with offices in Dubai, the UK, South Africa, Mexico, Germany, Qatar, and India, delivering top-tier eCommerce solutions worldwide. With expertise in modern technologies such as AR/VR, AI, Blockchain, and Cloud computing,… Read More
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    Employees: 50 -249
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    Min. Project amount: 5000+
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    Country: Noida, Uttar Pradesh, India
Kode Tech (Pvt) Ltd is a well-established and renowned software development company with a rich legacy spanning over 14 years. Our extensive expertise has earned us a strong foothold in 15 international markets, where we've successfully delivered over 1500 projects. Our core competencies encompass a wide spectrum of cutting-edge technologies, including software development, artificial intelligence, blockchain, and metaverse solutions. Read More
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  • Dollar
    Employees: 11 - 50
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    Min. Project amount: $1,000+
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    Country: Colombo 05, Sri Lanka
Atlas SoftWeb is an award-winning Website development, Website designing, and Digital Marketing Agency providing services in the US, Canada, the UK, and Australia. We design result-oriented web designs that get you maximum leads. Our bespoke website development services fit every type of business. Best Digital Marketing, Web Design and Development Company We Focus on Providing High-Quality and Cost-Effective Web Services… Read More
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    Employees: 51-100
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    Min. Project amount: $10,000+
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    Country: 413, Palladium Business Hub, Visat – Gandhinagar Highway, Opp 4D square Mall, Chandkheda Ahmedabad, India 380005

1. What is PPC?

PPC (Pay-per-click) companies are businesses that specialize in managing paid advertising campaigns on search engines and social media platforms for other businesses. PPC companies use various advertising platforms such as Google Ads, Bing Ads, Facebook Ads, and LinkedIn Ads to create and manage advertising campaigns for their clients.

 

PPC advertising allows businesses to bid on specific keywords or target specific demographics, and pay only when a user clicks on their ad. The cost per click (CPC) varies depending on the competitiveness of the keyword or target audience, and businesses can set a budget for their advertising campaigns to control costs.

 

PPC companies offer a range of services to help businesses create and manage their advertising campaigns, including keyword research, ad creation, campaign management, landing page optimization, and reporting and analytics. By using the services of a PPC company, businesses can benefit from the expertise of experienced professionals who can help them maximize their advertising budget and generate more leads and sales through effective advertising campaigns.

 

2. What Do PPC Companies Do?

PPC (Pay-per-click) companies help businesses create and manage paid advertising campaigns on search engines and social media platforms. Here are some of the services that PPC companies typically offer.


Keyword research: PPC companies conduct keyword research to identify the most effective keywords to target in their clients’ advertising campaigns, based on factors such as search volume, competition, and relevance to the business.


Ad creation: PPC companies create compelling ads that are designed to attract clicks and drive traffic to their client’s websites, using eye-catching headlines, engaging ad copy, and appealing visual elements.


Campaign management: PPC companies manage and optimize their clients’ advertising campaigns, adjusting targeting, bidding, and ad content to maximize results and ROI. They may also split-test different ad variations to determine which performs best.


Landing page optimization: PPC companies optimize their clients’ landing pages to improve the user experience and increase conversions, such as form submissions or purchases. This may involve A/B testing different landing page variations and making changes to the design and content based on the results.


Reporting and analytics: PPC companies provide their clients with regular reports and insights into the performance of their advertising campaigns, including metrics such as click-through rate, cost-per-click, and conversion rate. They use this data to make informed decisions about how to optimize their clients’ campaigns for better results.


Overall, PPC companies help businesses generate targeted traffic to their website through effective paid advertising campaigns, ultimately leading to more leads and sales.

 

3. How Much Do PPC Companies Charge For Their Services?

The cost of PPC (Pay-per-click) services from a PPC company can vary widely depending on the scope of the project and the services required. Here are some factors that can influence the cost of PPC services:

 

Size and complexity of the campaign: Larger and more complex campaigns will generally require more time and resources to manage, which can increase the cost of PPC services.

 

Geographic targeting: Targeting a larger geographic area or more specific locations can affect the cost of PPC services, as it may require more extensive keyword research and bidding strategies.

 

Industry and competition: Some industries are more competitive than others, which can impact the cost of PPC services as it may require more aggressive bidding strategies and ad targeting.

 

Advertising budget: The size of the advertising budget will also impact the cost of PPC services, as the more money that is allocated to advertising, the more work the PPC company will need to do to manage the campaign.

 

Generally, PPC companies charge a management fee that is a percentage of the advertising spend, typically ranging from 10-20%. This fee covers the cost of managing the campaign, including keyword research, ad creation, campaign management, landing page optimization, and reporting and analytics.

 

In addition to the management fee, there may be additional charges for services such as landing page design or website optimization. It’s important to discuss the scope of the project and the services included in the pricing with the PPC company to ensure there are no surprises in terms of cost.

 

4. Why Hire PPC Company?

There are several reasons why a business might choose to hire a PPC (Pay-per-click) company to manage its advertising campaigns:

 

Expertise: PPC companies have extensive knowledge and experience in creating and managing effective advertising campaigns across a range of platforms, such as Google Ads, Bing Ads, Facebook Ads, and LinkedIn Ads. They keep up-to-date with the latest industry trends and best practices, which means they can help businesses to achieve the best possible results from their advertising budget.

 

Time-saving: Managing a PPC campaign can be a time-consuming task, particularly for businesses with limited resources. By outsourcing to a PPC company, businesses can free up valuable time and focus on other aspects of their business.

 

Targeted advertising: PPC companies can help businesses to target their advertising to specific audiences, based on factors such as location, demographics, and interests. This means businesses can reach the right people with their advertising and maximize their return on investment.

 

Cost-effective: PPC advertising allows businesses to set a budget for their advertising campaigns and pay only when a user clicks on their ad. By working with a PPC company, businesses can ensure that their advertising budget is being used effectively, with a focus on maximizing conversions and ROI.

 

Reporting and analysis: PPC companies provide regular reports and analyses of their clients’ advertising campaigns, giving businesses valuable insights into the performance of their advertising and opportunities for optimization and improvement.

 

Overall, hiring a PPC company can help businesses to achieve their advertising goals more effectively and efficiently while saving time and money.

 
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