VERVE

Verve is a global ad technology platform specializing in data-driven advertising solutions across mobile, desktop, and connected TV (CTV). With a strong focus on location intelligence and programmatic delivery, Verve empowers brands to reach high-value audiences in real time across multiple channels.

By emphasizing brand safety, Verve ensures that ads appear only in high-quality, trusted publisher environments—protecting both brand reputation and campaign effectiveness.

Company Overview

Founded in 2005 by Tom Kenney, Verve began as Verve Mobile, a pioneer in location-based mobile advertising. The company initially helped brands target users based on real-world geography (e.g., foot traffic, proximity targeting).

Over the years, Verve has evolved into a multi-channel advertising platform, supporting mobile, desktop, and CTV environments with advanced audience targeting and programmatic infrastructure.

Verve is a global ad technology platform specializing in data-driven advertising across mobile, desktop, and CTV. As part of Media and Games Invest (MGI), Verve helps brands reach their ideal audiences through programmatic advertising, with a strong focus on location-based marketing. The company prioritizes brand safety and a privacy-first approach, ensuring ads appear in high-quality, transparent environments. By leveraging AI-driven tools and various data signals like demographics, location, interests, and behaviors, Verve enables advertisers to execute effective, responsible, and high-impact campaigns across emerging channels. The company's mission is to "make media better" by providing innovative and sustainable ad solutions.

Commitment to Brand Safety

Verve partners with premium publishers to ensure all ads are shown in brand-safe environments. This protects advertisers from placement in inappropriate, low-quality, or fraudulent content.